Modern luxury redefined

The interior of the A-Class is a completely new departure, and revolutionises the compact class from the inside with a new feeling of spaciousness. The unique architecture is particularly marked by the avantgarde design of the dashboard. The coming A‑Class completely redefines Modern Luxury in the interior. At the same time it has considerably more utility value, making it as youthful as ever but as grown-up as never before. die Presse-Partner wrote the press kit for the TecDay.



Third generation of the original

The new CLS pioneers the new design idiom of Mercedes-Benz, which is recognisable by its clear contours and reduced lines. Its character is marked by a grille contour that widens towards the base and a forward-slanting front section. Other features include wide, low-set headlamps and two-section tail lights. At the same time the design reflects the timeless aura of the first CLS, which founded a new segment and quickly became a design icon. die Presse-Partner wrote the press release.



The virtual assistant for immediate help

What is this button in the centre console for? How can I link my mobile phone with my car? What is "Sport+"? A host of questions posed by customers about the various displays, functions and controls of their vehicle can now be answered by the virtual assistant "Ask Mercedes". The new service makes use of artificial intelligence (AI) and combines a chatbot with augmented reality functions. die Presse-Partner wrote the press release.



Mercedes-Benz at the world's largest tech conference

Mercedes-Benz is taking part in the Web Summit 2017 in Lisbon with numerous activities, well-known speakers and the networking format "EQ Nights". The company is one of the main sponsors, emphasising the relevance of the digital transformation. At the same time Mercedes-Benz is presenting itself as an attractive employer for digital talents, and organising co-creations with startups and established players. More than 60,000 visitors from over 160 countries are expected to attend the world's most important tech conference in the Portuguese capital from 6 to 9 November. die Presse-Partner wrote the press release.



Baden-Württemberg is setting the pace for the mobility of tomorrow

Daimler has the development expertise for autonomous driving – and Baden-Württemberg is open to innovation. Which means that the federal state is setting the pace for the mobility of tomorrow. The major progress on the way towards autonomous driving and the necessary parameters were the focus of the visit to Mercedes-Benz on 19th October 2017 by Thomas Strobl, Deputy Prime Minister and Minister for the Interior, Digitisation and Migration in Baden-Württemberg. die Presse-Partner wrote the press release.



G-Class available as Limited Edition

At 1445 metres, the Schöckl is far from being the highest peak in the Alps. And yet the local mountain of Graz is both famous and infamous, especially among off-road fans: for many years, not far from where the G‑Class is produced, Mercedes-Benz has used an extremely challenging test track on the mountain. This is commemorated by the embossed Schöckl badge on the centre armrest of the new G-Class Limited Edition - a special kind of Alpine accolade. Comprehensively equipped both inside and outside, the special models are each limited to 463 units in line with the internal model series code. die Presse-Partner wrote the press release.



EQ concept in the compact class

The Mercedes-Benz Concept EQA, to be seen at the International Motor Show in Frankfurt (12 to 24 September 2017), demonstrates how the EQ strategy can be introduced to the compact class. Featuring one electric motor at the front axle and one at the rear, the electric athlete has a system output of over 200 kW. The drive characteristics can be altered by varying the permanent all-wheel drive's front to rear torque distribution. The Concept EQA shows which program has been selected on a unique virtual radiator grille. die Presse-Partner wrote the press kit.



The world in three words

A new coordinate system organises the world: founded in 2013, what3words assigns three words to every point on Earth, making locations easily and unambiguously identifiable – even where there are no addresses. Mercedes-Benz will be the first automotive manufacturer to use the new address system. die Presse-Partner wrote the press release.



More power, more range

The latest addition to the S‑Class family is a new-generation plug-in hybrid. The S 560 e has an all-electric range of around 50 kilometres. In conjunction with the Mercedes-Benz Wallbox, the on-board 7.2‑kW charger allows fast charging of the battery. die Presse-Partner wrote the press release.



smart vision EQ fortwo

The smart vision EQ fortwo provides a new vision of urban mobility and individualised, highly flexible, totally efficient local public transport: the autonomous concept vehicle picks up its passengers directly from their chosen location. New individualisation options help users to recognise that it is "their" vehicle: by means of the Black Panel Grille at the front as well as large projection surfaces at the sides, the smart vision EQ fortwo allows unprecedented individualisation of the vehicle, ideal for car sharing. die Presse-Partner wrote the press release.



Vision Mercedes-Maybach 6 Cabriolet

At this year's gathering of the most magnificent classic cars at Pebble Beach in California, Mercedes-Benz is once again set to present a highlight: the Vision Mercedes-Maybach 6 Cabriolet is a car which, with its sensual, emotionally appealing design and innovative technical concept solutions, defines the ultimate in luxury of the future. At the same time the two-seater model pays homage to the glorious "automotive haute couture" of hand-finished, exclusive cabriolets. die Presse-Partner wrote the press release.



The new Mercedes-Benz S-Class

The new S-Class will enter the market this month with comprehensive new features. Among the highlights is an all-new and highly efficient engine range with a series of new technologies for electrification of the powertrain. Intelligent Drive takes another step towards autonomous driving. And the undisputed leader in the premium segment with regard to comfort and wellness sets new standards in the interior. die Presse-Partner wrote the press kit for the ride and drive event.



15 years of exclusive smart models from smart BRABUS

smart-BRABUS GmbH is a joint venture between smart and BRABUS and stands for premium automotive refinement. To mark this anniversary, smart is releasing an exclusive "15th anniversary edition" special model in a limited edition of 150 vehicles. A special feature is the individual paint finish in anniversary silver. die Presse-Partner wrote the press kit for the anniversary event.



The future of the compact class

With the Concept A Sedan, which celebrates its world premiere at Auto Shanghai, Mercedes-Benz is providing a glimpse of the next generation of its successful range of compact cars. This herald of things to come has a purist design with strong surfaces and minimalist lines, and represents the next iteration of the Mercedes-Benz design language. die Presse-Partner wrote the press release.



The new Mercedes-Benz S-Class

The new S-Class celebrates its world première with extensive innovations at the Auto Shanghai. Among the highlights is an all-new and highly efficient engine range with a series of new technologies for electrification of the powertrain. Intelligent Drive takes another step towards autonomous driving. And the undisputed leader in the premium segment with regard to comfort and wellness sets new standards in the interior. The market launch of the new S-Class starts in the European markets in July. die Presse-Partner wrote the press release.



Geneva 2017: Advance première of the E-Class Cabriolet

The motto was "Meet Mercedes": Journalists already had the opportunity to discover the product innovations of Mercedes-Benz Cars on the day before the 87th Geneva Motor Show in a relaxed atmosphere, and exchange views with the company's experts during this casual event. A total of eleven production and concept vehicles from Mercedes-Benz, Mercedes-AMG, Mercedes-Maybach and smart were on show at "Meet Mercedes". The main focus was on the new E-Class Cabriolet. die Presse-Partner wrote the press release.



The new S-Class: Intelligent Drive Next Level

With new and considerably extended driving assistance functions, the new S-Class will this autumn be taking a further, major step towards autonomous driving. Active Distance Assist DISTRONIC and Active Steering Assist now support the driver even more conveniently in keeping a safe distance and steering. Also on board are Active Emergency Stop Assist and a considerably improved Active Lane Change Assist. "The new S-Class raises Mercedes-Benz Intelligent Drive to the next level," says Dr Michael Hafner, Head of Automated Driving and Active Safety at Mercedes-Benz. die Presse-Partner wrote the press kit for the TecTalk event (picture: testing of assistance systems at the SimCity test site with a C-Class).



Design Essentials: “Creases have had their day“

Design is one of the key success factors for Mercedes‑Benz and is cited ever more frequently as a key consideration in buying decisions - particularly among new customers. The designers apply the design philosophy of Sensual Purity, which lends expression to the bipolarity of intelligence and emotion, to create products which are at once hot and cool. The new format, “Design Essentials”, is intended to convey to the media what this means in concrete terms. die Presse-Partner wrote the press kit.